Resources for business and property owners
Downtown Action Organization
The DAO is the nonprofit organization that oversees the Santa Rosa Downtown District, a community benefit district funded by property owners. The DAO partners with local businesses to promote, enhance and beautify Downtown Santa Rosa.
All business and property owners can contact StreetPlus for assistance with safety, sanitation or security concerns. They operate seven days a week and can be reached at
Parklet Policy Information
Click here to read the City's Parklet Program manual and find out more about establishing a permanent parklet.
Financial Documents, Tax Filings and Past Meeting Minutes
To request a copy of any financial documents, tax filings or past meeting minutes, email or call (707) 545-1414.
2022 Board of Directors
Chair, Hugh Futrell
Vice-Chair, Pauline Block
Treasurer, Joe Dietzen
Secretary, Doug Van Dyke
Immediate Past Chair, Natalie Balfour
Raissa de la Rosa
Agendas are posted 48 hours prior to the meeting and linked to each meeting date. All meetings are currently hybrid meetings and are open to members of the public via Zoom. Call in and Login instructions can be found in each agenda, along with minutes from the previous meeting.
Board Meetings usually occur every third Wednesday at 9am. Executive Committee meetings usually occur every second Wednesday at 9am. Committee meetings occur on an as-needed or project basis.